In the most comprehensive survey of Corporate Responsibility ever published, in 2011 KPMG found that 95% of the G250 Fortune 500 companies are voluntarily reporting on sustainability. The voluntary carbon market was valued at $500 million in 2012 and is expected to reach over $1 billion by 2020.

Most products and services for measuring and reporting on sustainability and carbon are targeted at large businesses, yet 98%, over 30 million, businesses in North America are considered SME’s. These services targeted at big business are too expensive and too complicated for SME’s.

GreenStep has developed an online platform to help SME’s measure, report on and reduce their environmental impacts, based on international standards for sustainability and carbon reporting, and with the added credibility that comes with third party review.

Our cloud-based software, EcoBase, is currently a fully functioning carbon calculator, and we are working to develop it into a comprehensive sustainability and carbon benchmarking and reporting program.

GreenStep Solutions Inc., is a profitable service and technology firm founded in 2008 to help businesses go green while providing a return on investment. Our team of sustainability experts conducts energy assessments, waste audits, measures carbon footprints and writes sustainability reports. We also train green teams and help them create sustainability action plans.

In addition, GreenStep holds the exclusive Canadian license to deliver the world’s largest third party sustainability certification program for the tourism and hospitality industry, Green Tourism.

GreenStep’s purpose is to “change the world by making sustainable business more profitable than business as usual. ”Our big, hairy, audacious goal is to “become the business most know for improving the social, environmental and economic performance of small and medium-sized organizations.”